{"id":3470,"date":"2020-08-27T14:55:45","date_gmt":"2020-08-27T14:55:45","guid":{"rendered":"https:\/\/www.smilebox.com\/blog\/?p=3470"},"modified":"2020-08-30T07:01:27","modified_gmt":"2020-08-30T07:01:27","slug":"challenges-and-opportunities-of-the-online-cards-industry","status":"publish","type":"post","link":"\/blog\/challenges-and-opportunities-of-the-online-cards-industry\/","title":{"rendered":"Challenges and Opportunities of the Online Cards Industry"},"content":{"rendered":"\n<p>Dan Mano, Smilebox GM, discusses his career path in leading tech companies such as 888 and MyHeritage, as well as the challenges and opportunities of the online greeting industry in general and Smilebox in particular.<\/p>\n\n\n\n<p>Smilebox, founded in 2005 and acquired in 2012 by <a href=\"https:\/\/en.wikipedia.org\/wiki\/Perion_Network\">Perion Network<\/a> (NASDAQ: PERI, TASE: PERI) is a world leader in the production and marketing of customizable, animated online cards, slideshows, invitations and flyers.<\/p>\n\n\n\n<p>Mano elaborates on the business model, strategy and core values that drive the company and that have helped it brave the coronavirus crisis and grow through integrating new technological solutions and creative marketing. He also introduces Smilebox\u2019s <a href=\"https:\/\/www.smilebox.com\/smart-ecard-solution\/\">new b2b2c platform<\/a> that gives eCommerce businesses the ability to add branded online gift cards to their store, thus greatly improving customer experience.<\/p>\n\n\n\n<p>Dan also lays out his vision regarding the future of Smilebox: interactivity and even gamification of the good old <a href=\"https:\/\/www.smilebox.com\/maker\/card-maker\/\">online greeting card<\/a>.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.websiteplanet.com\/blog\/smilebox-interview\/\">READ MORE <\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Smilebox eCard Solutions - Great New Ways for Brands to Interact with Customers\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/7wScrXFPQlk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Dan Mano, Smilebox GM, discusses his career path in leading tech companies such as 888 and MyHeritage, as well as the challenges and opportunities of the online greeting industry in general and Smilebox in particular. Smilebox, founded in 2005 and acquired in 2012 by Perion Network (NASDAQ: PERI, TASE: PERI) is a world leader in [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":2085,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[37],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v16.0.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Smilebox GM Dan Mano discusses the challenges and opportunities of the online greeting card industry, as well as his vision for the future.\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smilebox.com\/blog\/challenges-and-opportunities-of-the-online-cards-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Past, Present and Future of a World Leader in Online Greeting Cards\" \/>\n<meta property=\"og:description\" content=\"Smilebox GM Dan Mano discusses the challenges and opportunities of the online greeting card industry, as well as his vision for the future.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smilebox.com\/blog\/challenges-and-opportunities-of-the-online-cards-industry\/\" \/>\n<meta property=\"og:site_name\" content=\"Smilebox Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smilebox\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-27T14:55:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-30T07:01:27+00:00\" \/>\n<meta property=\"og:image\" content=\"\" \/>\n\t<meta property=\"og:image:width\" content=\"2121\" \/>\n\t<meta property=\"og:image:height\" content=\"1414\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@smilebox\" \/>\n<meta name=\"twitter:site\" content=\"@smilebox\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": \"WebSite\",\n\t            \"@id\": \"https:\/\/www.smilebox.com\/blog\/#website\",\n\t            \"url\": \"https:\/\/www.smilebox.com\/blog\/\",\n\t            \"name\": \"Smilebox Blog\",\n\t            \"description\": \"Find helpful tips for holidays, family, love, celebrations &amp; work.  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